When discussing anything related to public sector digital transformation within the last decade, ‘data’ has consistently been the central theme which you can’t avoid even if you tried - and for good reason. We’ve seen public sector organisations of all types grapple with the challenges of legacy data transformation journeys and ultimately begin leveraging the real benefits which can be realised through smart use of good quality, accessible data.
Machine learning (ML) - a subcategory of the ever popular AI - is a great addition to any organisation’s analytics activities and is increasingly valuable to public sector organisations which have now equipped themselves with modernised architecture and large amounts of high quality data. However, ML is still uncommon in these contexts, often left to the domain of tech companies creating products to sell.
But what about bringing the art of ML into business-as-usual operations within a public sector context? Of course there are some real challenges: data access, data quality, skillsets, and senior-level sponsorship, just to name a few. Yet addressing these challenges head-on needn’t be a laborious affair, and the potential for impact is huge. Armed with the right way of thinking and a few guiding principles, ML models can be prototyped much quicker than you might think. It’s much less about gaining some unreachable technical expertise or overhauling your existing systems - it mostly comes down to having the right attitude and a little bit of innovative thinking.
A rapid method of ML prototyping creates an organic driver for innovation- pushing teams to think in creative ways and develop out-of-the-box solutions through quick feedback and iterative testing. Though it verges on cliched tech-speak to say, innovation really is a mindset. And in this context, this mindset and approach empowers organisations who’ve never used ML to test and learn quickly and only lose ten days in the process. For organisations who use ML regularly, it means they can test multiple use cases at the same time as testing one.
Drawing on our experience working across a range of public - and private - sector contexts on data analytics projects large and small, we’ve outlined below our roadmap for how to go from ‘ML sounds daunting and time-consuming’ to ‘We tested an ML prototype today and it was actually really valuable’ in less than 3 weeks.
Rapid ML Prototyping: A Roadmap by PUBLIC
Find the use case: Think hard about the value-drivers for your organisation
For the non-technical expert, technology like ML can represent a black box of capabilities, making it difficult to identify use cases at first glance. Yet once you wave away the smoke cloud of gatekeeping jargon and over-complicated tech-speak, practical use cases can be found by even the least tech savvy among us.
It’s always best to start with a list of things you wish you knew. That’s what machine learning - or any analytics for that matter - offers you: a piece of insight which you can use to make a more informed decision. If you’re thinking more strategically, you’ll want to get an understanding of where the most improvement is required within your organisation. That’s a good place to start.
So you’ve made a long list of use cases and through a series of iterations drill down to a top three? That’s where a lot of people stop. But go a step further and add some details around what value this ML model will bring to your organisation and you’ll set your team up for a clearer, more strategic path to prototyping in context. Remember this is a low cost exercise, so you don’t need a full business case. It is useful, however, to have a directional understanding of where the value sits. Is it to reduce cost-to-serve, increase revenue, improve customer experience, or increase staff morale? Use cases should always be tied directly and explicitly to value-drivers.
If you wish, you can put some numbers behind it to quantify value. Keep this light-touch, it’s better left to a pilot phase later on.
Set the stage for a rapid prototype: Set yourself up for a fast, high-value build from Day 1
Business goals can change rapidly. So once you have defined your use case, it’s best to head straight into a build. It’s also likely that you’ve built up some excitement internally whilst developing your use and value case, so start as you mean to go on.
Though it’s important to keep in mind that there’s more to rapid prototyping than just being in a hurry. Adopting this delivery style saves money whilst promoting innovation. If you’re a data scientist or manager desperate to do more ML, it also has the advantage of showing senior stakeholders that it can be achieved on a budget and on time.
In order to keep the momentum going, keep three tips in mind which will help streamline the process:
Crack on with the build: Ten days, two sprints, one prototype
At PUBLIC, we build in two five-day sprints. Sprint #1 is focused on exploration and experimentation, with Sprint #2 focusing on fine-tuning, visualisation, and telling your story.
Over the next few weeks, we’ll be sharing more of our ideas, perspectives and approaches that inform the work we are doing across our fast-growing Data & AI (DAI) practice. We’re keen to spark new, meaningful discussions and co-develop novel ideas around these topics, so please do engage with our team along the way.
If you have reactions, ideas or just want to chat with a fellow DAI enthusiast, feel free to drop Thomas (firstname.lastname@example.org) or Mahlet (email@example.com) a message!
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